Everyday Business Storytelling: Create, Simplify, and Adapt A Visual Narrative for Any Audience 1st Edition

Really a simple, yet powerful framework you can use for your presentations internally as well as with working with external partners. I love the simplicity of the language and easy to use tactics that are described in the book

I finally realized I needed to find the tools to be better at storytelling recently when I had 5 minutes with my boss’s boss to fill him in on a big project. Instead of succinctly giving him the synopsis of the project (and my involvement in it!), I stumbled around without succinctly communicating the highlights, and hung up going - ugh. I just really blew an easy opportunity to impress him. I set out to find help with this kind of thing and found Everyday Business Storytelling...I want to shout from the rooftops what a wonderful “secret sauce” this is to delivering in those moments! The tips, tricks, and insights have already helped me speak more confidently (and impressively, I must say) in meetings and I’m only a few pages in! Highly highly recommend for anyone who works in an office/team setting. Easy to absorb. Functional tactics that you can apply to all types of moments with clients and internal stakeholders, even with the most basic things like sending an email. Can’t say enough how much I love this book. Wish I’d known all this 10 years ago!

Parts of this is repetitive and I wonder if it could have been reduced by 40% pages and cost 25% less, but as a package this book has solid points, great examples, is aesthetically pleasing and highly engaging... i have several business and leadership type books...this will be one of the few i will lend to others who can benefit. Solid overall. Satisfied

I give presentations almost daily to customers and various levels within my organization as a product manager. What I loved the most about this book is how to work within the storytelling framework when you’re told you only have five minutes or 1 slide. A truly relevant book that I’ll be referring to often. This framework should be taught in school as a gen ed course, it’s that valuable. Easy read and easy to incorporate into your daily work.

Feeling empty and depleted? Or stuck in place, with no clear direction? Just need some new ideas for inspiration? Read a damn book! I tell myself this all the time, and it works.To jumpstart 2022, I began reading "Everyday Business Storytelling," by sisters Janine Kurnoff and Lee Lazarus, and it’s been a breath of fresh air. Not only did they do a great job of reminding me why storytelling is fundamental and critical to successful engagement with an audience, at any level, but they also opened my eyes to new ways to improve a narrative using visual storytelling techniques. It’s an inspiring read for anyone who wants to kick-start your communication skills by crafting stories that are verbally and visually more engaging.

I was excited to get this new deck + pitch “bible” finally from The Presentation Company. These two are some of the best in the biz working the last 20 yrs with the biggest organizations out there to help us all perfect our storytelling skills.I have worked with 100s of early stage to growth company builders and this book has all the areas should be focused on. Often people try to throw too much into a deck - which makes it unpresentable to be honest. Simplicity and clarity wins every time.FYI the book is a cheat code for anyone in business trying to clearly build support behind the ideas they are building internally or externally to market. Don't just get a copy for yourself, but think about others in your org who might benefit.

I found this book to be very helpful, straightforward and easy to draw a plan from. This is one of those, "bring it on the plane" reads and you'll thank yourself upon landing.

This book was fun and easy to read with real life stories and good examples. It helps presenters to organize, craft and deliver messaging that are easy to follow and influence audiences. I used it for job interviews as well and it worked! It’s also good for college students as my daughter read the book and used it at school with success.