Schwarzkopf Keratin Color Permanent Hair Color, 7.1 Dark Ash Blonde, 1 Application - Professionally Inspired Permanent Hair Dye, for up to 80% Less Breakage vs Untreated Hair and up to 100% Gray Coverage

I absolutely loved this product! I used the Schwarzkopf Keratin Blonde in shade 8.0 Medium Blonde, and the results were amazing. The color turned out beautiful and natural, with full gray coverage just like it promised.What really impressed me was the Bond Enforcing System—my hair didn’t feel damaged at all after coloring. In fact, it felt stronger and healthier. The anti-brass purple conditioner was a great bonus because it helped tone down any yellow or brassy tones, leaving my blonde color looking salon-fresh.It also claims to reduce hair breakage by up to 80%, and I definitely noticed my hair was much less dry and brittle afterward. Plus, it works on all hair types, which makes it super versatile.I 100% recommend this product. It gave me the color I wanted, treated my hair gently, and left it looking shiny and healthy. I will definitely be using it again!

I signed in specifically to do a review on this product. I started experimenting with hair products when I was 15 years old, some results were good, a lot were bad. My hair even looked green once. When I tried the ash colors, my hair looked a pewter gray. Had a lot of disasters. I've bought L'Oreal more than any. My hair has been the color of a baby chicken more than once. Decided to try this and was very apprehensive. Worried the whole time it was processing. I am absolutely thrilled! This is the first time it has EVER turned out right! I love this product, am 100% sold on it, and WILL be purchasing it in the future. FYI: I used the extra light ash blonde.

Lifted my light brown hair to a very light blonde. My hair always pulls yellow after dying even at the salon, and this box color was no exception, so I used color charm t14 and wella 20 developer on damp hair right afterward for only 10 min and now it’s the perfect ashy white blonde. Other box colors haven’t lifted my hair nearly as much (talking to you Féria) so the toner afterward could only do so much. I will tell you that compared to other brands this one is very chemical smelling and made my eyes water more than once which is whatever but worth noting bc it might bother some. I LOVE that it comes with a brush to better apply and the preserum you put on before you start dying is a game changer. This is my new go to, I get why it’s rated like #1 or always in the top few for at home bleach blonde hair.

Let me preface this, by saying that I am a guy. I had the Lightest Blond To-Head, in High School and wanted to feel that young, again. This lightened my hair, but not in an obvious way. Very natural and I really didnt know what I was doing, while using it.

Def lightens up about 7 levels. Make sure to let it process for the amount of time as directed. For the best results follow up with adding the right people conditioner to your regular routine!

Their color is exactly the shade it says. While L’Oréal changes their dark ash blonde to their (new improved formula). They ruined it !!!! It’s tooooooo light!!! This here was perfect and dark and I’ll order it again and again !!!!!

Have used this brand many times before however never Keratin Color ( extra light ash blond), the color is fine would like to find a blue based blond in this brand, waiting to hear back from them. The color mask that came with it was difficult to open, had to use a wire cutter, the smell was putrid.... awful why would any brand do this? It not the most economical box hair dye, it was when I first used it reasonable. Ultime has gone up exponentially since I started using it the blond shades r always more money & hard to get.

My Hair turned out great. I haven't colored my hair in years, so the results were a nice surprise. I also really like the hair-end protection included. The only issue I had, and it could be just me, is that it burned my scalp and was uncomfortable.