Digital Marketing All-In-One For Dummies (For Dummies (Business & Personal Finance)) 2nd Edition

The information in the book is very good and detailed. The quality of information is a 10/10.. The author covers a lot of aspects you won’t read in other digital marketing books.. She also offers exactly what tools to use and how to approach customers and influencers.The only negative comment is the book is also repetitive. The book is 770 pages but probably could have been about 600 pages without the repetitive parts. Even with that said the information is so good I’d still give it a close to perfect score. HIGHLY RECOMMENDED!

I got the version that included 9 books in all, so I paid extra. This version is extremely comprehensive and covers what I need and then some. Digital marketing is the next best thing - been here awhile and is finally exploding in popularity and it works, if you work. If you’re serious about digital marketing, get this book! Anyway, it’s cheap, considering the amount of timely content it has.

I think the book provides a really good overview that covers the breath of digital marketing. There may not be enough in depth knowledge for some people though. I find it helpful for myself to just go over the breath of things first to know what to look out for, and pay attention to create a successful digital marketing campaign. I find the goal setting and coming up with metrics to be particularly important and I think the book does a good job of highlighting the importance of these things in creating a marketing strategy. The chapters on Facebook are okay. They cover some basics of marketing on Facebook and to me, not enough in depth information.

This book is very thorough and helpful